Category Archives: Link-Building

FOUR SEO TACTICS TO AVOID AT ALL COSTS

Research and planning are essential when developing your website's SEO strategy. Best practices in the SEO community are always changing, and tricks that used to get you bumped to the top of the search results may be more likely to earn you a Google penalty today. Let's take a look at some misguided SEO tactics…
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LINK BUILDING BASICS: THE IMPORTANCE OF LINK DIVERSITY

Building a solid network of inbound links should be a key component of any website's SEO strategy. Inbound links, sometimes called backlinks, serve as an indicator of your site's popularity and authority. Many search engines, including Google, assign a lot of weight to backlinks when determining search result rankings: A page with a strong set…
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